OUR STORY

Our Story – The BINLUN® Journey

Founded in 2009 in the bustling heart of New York City, BINLUN® was born from a passion for timeless craftsmanship and innovative design. With a vision to redefine elegance and functionality in the world of timepieces, we set out to create products that seamlessly blend style, durability, and precision.

Our dedication to excellence was recognized early on when we proudly received an industry award in 2015, solidifying our reputation as a trusted name in watchmaking. This milestone inspired us to expand our offerings, catering to watch enthusiasts and collectors worldwide.

Today, BINLUN® is celebrated for its diverse range of high-quality watch bands, including premium leather, durable nylon, stainless steel, and silicone options. In addition to watch straps, we specialize in crafting 18K gold-plated diamond mechanical watches, designed to exude luxury and sophistication. To complement your timepiece, we also offer a variety of meticulously crafted watch accessories, ensuring every detail reflects our commitment to quality.

At BINLUN®, we believe a watch is more than just a timekeeper—it’s a statement of style, a symbol of achievement, and a companion for life’s journeys. With over a decade of experience, we continue to innovate and inspire, offering products that stand the test of time.

BINLUN® – Where Tradition Meets Modernity.